
Meta Platforms has emerged from its biggest U.S. legal challenge with its core business largely intact after agreeing to pay up to $18 billion over a decade to settle claims brought by nearly all U.S. states that Facebook and Instagram were designed to addict children. Meta denied wrongdoing, while the agreement includes new restrictions on how teenagers use its platforms.
Despite the settlement’s huge headline figure, analysts say the payout is unlikely to significantly strain Meta, which earned more than $60 billion last year. The deal leaves personalized feeds and targeted advertising largely untouched, allowing the company to avoid a potentially lengthy trial and the risk of far greater penalties. Meta shares rose about 1% following the announcement, while Alphabet and Snap shares fell.
The settlement could also put pressure on Meta’s rivals, including TikTok, YouTube and Snapchat, as part of the payout and some teen-use restrictions depend on competitors accepting similar obligations. However, Meta’s legal challenges are not over, with New Mexico and Florida outside the agreement and further regulatory scrutiny in Europe. Experts said the settlement resolves a major legal threat but leaves broader questions over social media’s impact on young users unresolved.
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